De Papp

Brand Identity

Who?

De Papp Bistro

When?

March 2020

Industry

Hospitality - Bistro and Bar

About the brief.

In March of 2020, De Papp approached us during the nationwide lockdown to see if we could help them reimagine their brand image and rediscover their corporate identity in time for re-opening after the lockdown. Due to the Bistro being closed due to the lockdown, this meant that we had a lot of time to discuss the project with the client, and managed to establish a brand image which took the brand back to its roots, featuring elements from the business' home nation, and tying in traditional Eastern European imagery and themes. Ourselves and the client felt that it was important for De Papp to re-visit their roots as a traditional family run establishment, and therefore we worked closely alongside the founders and Marketing team to establish the brand identity. As part of the identity creation, we gave all of their printed and promotional material an overhaul, which included notebooks, bags, business cards, signage and much more. You can see the wide range of printed products that we produced in this project.